Columbus Brewing Company Bock Package

"Bock" is "Billy Goat" in German. If you take a look next time you visit the beverage isle, notice how often the Bock packaging has a goat as it's primary image. The challenge for us was to do it in a way that is memorable and still fits the CBC brand. I'm really happy with the way the illustration and layout turned out. Thanks to Eric and Beth, the brewery owners, who worked through the process with me. I'm confident that their input made this a better design.